Case Study

Dare Iced Coffee

Working in collaboration with The Shed Agency , we created a unique brand experience for Dare Iced Coffee based on the new campaign Dare Cold Pressed – a fancier fix.

The activation took place in different locations across Sydney and Melbourne. Federation square, Southern Cross Station, Parramatta and Central Station.

Our Pop up Container café told the story of the brand using materials, colours and textures that felt natural and authentic, whilst ensuring the space remained enjoyable for the consumer to engage and spend time in.

150.000 Samples of Dare Cold Pressed coffee were delivered during these activations to bring the brand to life and interact directly with the target audience.